Who I am
A highly-motivated and results orientated UX consultant and analyst with over ten years industry experience. I have a proven track record of producing highly successful websites with a user-centric approach to design and development.
What I do
I offer a range of UX and Google Analytics services. Please visit for more details on my UX services and Google Analytics training and consultancy.
Who I do it for
I work with companies and agencies of any size. Please visit my website to find out more about the work I have undertaken for a range of clients and agencies in the past.
||User Experience, Web Design & Development, Business Support and Advice, Online Marketing, Social Media.
Writing a book
The book which I’ve been working on has now been published. Reviews so far are good, which is a relief! I’ve no idea on how sales are going yet but I should get an idea of that over the next couple of months. This post isn’t really about my book (well, maybe a bit) instead […]
The post Writing a book appeared first on Luke Hay.
Mon, 13 Feb 2017 21:03:03 +0000
2016 in review
2016 has been a funny year. We’ve had a few very dubious political decisions, a slew of celebrity deaths and we’ve seen Brighton and Hove Albion narrowly missing out on promotion to the premier league. For me personally it’s been quite an eventful year. The year started with a lingering hangover from returning to the […]
The post 2016 in review appeared first on Luke Hay.
Fri, 30 Dec 2016 12:34:41 +0000
Google Analytics content grouping
Content Grouping is an often overlooked feature of Google Analytics. It’s one that, on the face of it, doesn’t look particularly exciting but if used correctly it can be a really useful addition to your analysis. Content Grouping gives analysts more control over their data than ever before. What is content grouping? Content Grouping is […]
The post Google Analytics content grouping appeared first on Luke Hay.
Thu, 15 Dec 2016 18:32:46 +0000
Funnels in Google Analytics
Often users will have to go through steps to convert on your website. In these instances it’s important to monitor how easily they are able to complete all of these steps, and whether any of the steps poses a major barrier to conversions. One of the best ways to monitor multi-step processes is by using […]
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Thu, 15 Dec 2016 16:49:00 +0000
I’m working with AbilityNet at the moment to help them analyse how people are using their website. It’s great to be working with Mark from AbilityNet again after working with him on a UX Brighton accessibility event and on an accessibility eBook that I wrote for No Pork Pies. AbilityNet offer a range of user […]
The post Accessible personas appeared first on Luke Hay.
Sat, 10 Dec 2016 11:22:57 +0000
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