Technical SEO Specialist

The RSA Digital team are looking for a talented Technical SEO Specialist to play a key role in making RSA the UK’s top digital insurance company. 

As the Technical SEO Specialist you'll work with the SEO Manager and wider Digital and Development teams to identify and implement strategies, techniques and tactics to increase the number of visitors to the MORE THAN website and obtain high-ranking placements in SERPs.

What the role will  involve:

  • Defining and implementing the technical SEO roadmap for MORE
  • Delivering strategy, execution and monitoring of technical SEO projects
  • Using performance monitoring software to continually recommend and make improvements to the performance of
  • Monitoring the algorithms set by the search engines to keep up to date with changes
  • Using CMS to make content/brochureware changes as well as technical improvements
  • Being the go-to-source for all technical SEO knowledge, providing recommendations, answering complex technical queries
  • Inputting into the monthly performance reviews 
  • Occasionally writing content for webpages and articles - tailored for the target audience and optimising keywords 
  • Recommending and implementing a redirection strategy

What we are looking for from you:

  • Demonstrable experience of improving SEO performance for mid-large sized brand(s)
  • Proven ability to define and implement a technical SEO roadmap with demonstrable results
  • Proven ability to write SEO user stories and acceptance criteria
  • A thorough understanding of algorithms and technical developments within the search engine marketplace
  • Non-functional requirements that impact SEO success
  • Expertise in use of multiple SEO monitoring tools
  • Experience of digital transformation projects and content management 
  • Awareness of personalisation, merchandising and CRO
  • Experience of Google Analytics
  • Understanding of website technologies and an awareness of website development and coding
  • Strong relationship management skills
  • Track record or managing SEO agencies

Our Team:

RSA’s digital team is made up of Designers (spanning several disciplines), Researchers, Content Writers, Analysts and Product Managers who believe putting our customers first is the key to creating better products. RSA aspire to become a digital-first organisation, so we’re looking for the brightest minds to help us fulfil this ambition.

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