Senior Product Manager

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Our goal is to remain the innovative leader in digital consumer intelligence. We need people to join the Product team who can develop new ideas, deliver outcomes, and help define go-to-market positioning.

The Sr. Product Manager - Content Applications will set the direction for a cross-functional team and report directly to the VP of Product for Applications. 

You will leverage your background to help advance our application strategy, roadmap and execution related to content marketing & intelligence, including: content inspiration, editorial decision making, writing recommendation tools, story trend discovery & tracking, content for SEO & backlinks

Brandwatch is a fast growing company, and the applications group is growth-oriented. Someone who enjoys entrepreneurial, experimental environments will thrive in this role.

Responsibilities

  • Own the strategy and execution for content applications within the Brandwatch product portfolio.

  • Conduct user research, market analysis and business validation to help influence product roadmap. 

  • Define and analyze product metrics that inform and drive iterative product testing.

  • Understand the customer and serve as their advocate when making product design decisions and prioritizing roadmap.

  • Passion for understanding and involving our users and prospective users in everything we do.

  • Diligently seek out and understand new & existing competitive and complementary products and their strategic and tactical positioning.

  • Collaborate effectively with marketing, design, analytics, and customer success teams for enablement and feedback.

  • Maximize efficiencies in a continuously evolving product lifecycle process to optimize execution and facilitate collaboration.

  • Communicate, lead, mentor, collaborate with positivity across teams.

Requirements

  • 2+ years experience at a SaaS company with a content use-case, analytically-oriented content agency, or content insights team within a brand.

  • 2+ years of demonstrated experience with product development either directly in a product or design team, or as a lead stakeholder for a SaaS content product.

  • Experience using data to make decisions.

  • Experience with B2B or B2B2C user interfaces and experiences.

  • Experience collaborating with product marketing, design and engineering teams.

  • Knowledge of SaaS & cloud technologies, pricing models, and GTM strategies.

  • Passion for identifying and solving user problems working directly with customers.

  • Positive, upbeat energy with ability to create a fun working environment.

 


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