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Man Bites Dog

Marketing, Research & Planning, Consultancy

Brighton Agency Man Bites Dog Named PRWeek’s New Consultancy Of The Year

Man Bites Dog has won PRWeek’s coveted New Consultancy of the Year title at the PRWeek Awards.

The award, one of the most esteemed in the industry, recognises the UK PR Consultancy that has made the most impact in its first two years.

PRWeek commented: “Winning seven major business PR awards within two years of starting – including two PRWeek Awards, a CIPR Excellence Award and a European Sabre Award – is no mean feat.

“This accolade, matched to a client list that includes BT, Adobe and management consultancy Hay Group, fuels suspicions that Man Bites Dog may be on the right track.”

The judges were also impressed by the consultancy’s “senior PR counsel, transferring the creative approach of consumer-driven marketing to the business arena.”

Established by managing director Claire Mason in 2005, Man Bites Dog specialises in PR campaigns for clients across three business sectors: professional services, technology, and property & environment.

The agency’s approach brings clients’ expertise to life through compelling thought leadership and news generation content, turning expert knowledge into ‘man bites dog stories’, in the words of the journalist adage.

Awards judge Julian Mears described the consultancy’s success as “a remarkable story and a remarkable agency,” adding: “The in-depth focus on the business, and clarity about the future, are truly impressive.”

Claire Mason commented: “We’re very proud that PRWeek has recognised the Man Bites Dog team as the best new agency in the UK.”

In the agency’s first two years Man Bites Dog has won 15 major business and corporate PR awards including three PRWeek Awards, six CIPR Awards and a European Sabre Award for the Best Corporate Communications Campaign in Europe. Man Bites Dog was a finalist in the Best New European Agency category of the European Excellence Awards 2007. The consultancy has also been recognised in the Holmes Group’s 2007 European Consultancy Report Card as one of Europe’s leading public relations agencies.

Man Bites Dog is currently recruiting PR professionals for its booming Brighton office.