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Ecomus

e-Commerce, Design & Branding, Web Design & Development
https://www.ecomus.co.uk/

Magento 2 - Posh Totty Designs

Magento 2 - Posh Totty Designs header image

The Challenge

Posh Totty's Magento 1 site had been running for several years and had become the backbone of their business. As a result became very bloated with over 150 extensions and a great number of bespoke customisations which caused issues with speed, system over-load, system conflicts and a major headache keeping on top of security.

We took an extensive study of every part of Posh Totty's business to fully understand how it operated, where every process was questioned and evaluated to see if it was required and if it could be improved upon. Taking this we studied their old site which had over 150 extensions installed with a focus on dramatically improving the speed, reducing the workload and improving security.

We also worked very closely with an SEO company to minimise the effect of the rebuild and data migration from Magento 1 to Magento 2 with the end result that the page rank across the board improved.

The Results

The result is a solid, well built, slim, very fast site that much easier to protect containing just 15 extensions to date. It is ready to play its part in the 'Whole of Business IT Solution' we are currently implementing for Posh Totty Designs.

User Behaviour: New users have improved dramatically. Along with increased page views and more views per visit.

Speed: The speed of the site was one of the initial goals with the results being incredible.

SEO and Data Migration: We worked closely with an SEO company to ensure the switch from Magento 1 to Magento 2 did not adversely affect Posh Totty's standing with search engines. As a result we saw an improved standing with out of 5915 keywords identified.