Brand evolution for a discerningly different estate agency | Mr and Mrs Clarke
The Challenge
Mr and Mrs Clarke is an estate agency born out of the desire to provide a positive and proactive experience to the otherwise stressful and time-consuming process of selling homes. Having grown successfully over the past few years and naturally developed during that time, it wanted an updated look to reinforce its approach and highlight those values still at the heart of its business.
The Results
Introducing Mr and Mrs Clarke – a discerningly different estate agency. Using illustration, copy and typesetting, we refreshed their brand drawing inspiration from the work of author and illustrator Shirley Hughes – evoking a feeling of home, family and togetherness.
Using illustrations instead of photography provides the brand with a softer, more considered style – completely reflective of Mr and Mrs Clarke’s customer service, attention to detail and truly different approach to the traditional concept of estate agency.
