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Buff Motion

2D/3D Animation, Illustration, TV/Film/Video

Animated Promo for Grommet Rebrand

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The Challenge

We took on the challenge to create a striking and engaging piece that would instantly catch people's attention. The video is designed for online promotion and as advertising for TV-on-demand platforms.

The rebrand focuses on the elegant new typeface, bold brand graphics and photographic assets of the many products they sell. The freshly developed tone-of-voice is quirky and fun, allowing us plenty of playful exploration when scripting.

A key requirement of the brief was to feature product imagery. Grommet sells a huge range of ingenious items, so it was important for us to make sure this variety was represented, whilst also keeping the overall feel clean and consistent.

The Results

“Buff took the brief and ran with it to create something we're very proud of, that encompasses who we are in a not so boring way. The video was creative, dynamic and just... ingenious!”

Carina Chavda, Studio & Media Manager at The Grommet

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