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Make Real Ltd

VR/AR/Mixed Reality, 3D Visualisation/Simulation, Experiential Marketing, e-Learning

Vodafone - Working at Height

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The Challenge

Working at heights can be a dangerous and demanding task. But when installing and maintaining the cell phone infrastructure, a significant portion of Vodafone’s workforce need to work at heights every single day.

As part of a global drive to reduce health and safety incidents, as well as improve the overall wellbeing of their workforce, Vodafone wanted to tackle this challenging area. They were looking for a solution that raised awareness of the real-world demands of working at heights while allowing learners to explore the associated risks in a space that was safe to fail in.

The real target audience for this VR application wasn’t the engineers themselves, but the managers and stakeholders who manage all aspects of their working environment. The objective was to allow them to step into the engineers’ shoes and experience the reality of working at heights for themselves.

The Results

Make Real worked in collaboration with Vodafone to develop a Virtual Reality (VR) application that allowed learners to take on the role of a field engineer. In the experience, you need to select the correct safety equipment and perform a crucial hazard assessment before climbing a rooftop mast, above a cityscape, in order to adjust a microwave antenna.

Make Real analysed employee movement between global offices and placed the most immersive VR hardware and software at key hubs to reach the widest audience possible.

A version for the more portable Oculus Go was also created and made available to other offices, further extending the experience’s reach. Additionally, we worked with the Oculus team to enable public release of the application.

To make it even more accessible for this globally dispersed audience, the experience needed to be available on mobiles, as well as VR devices. For seamless integration with the rest of their learning content, Vodafone also needed a desktop version that could be uploaded onto their Learning Management System – Vodafone University. The experience was designed to be consistent, no matter which device it was deployed on, lowering development costs across all devices.

Vodafone - Working at Height won the AIXR - VRAwards 2019 category for 'VR for Education and Training'

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