Boyce Recruitment Web Design, Copy, Content & SEO
The Challenge
Boyce Recruitment wanted a new site that was simpler, less formal and more responsive. All the copy across the site needed to be re-written in an SEO friendly manner with a consistent tone of voice.
The Results
Working in close collaboration with the client and their appointed developer, we focused on the less is more approach when designing their site. It is visually clean, has an easy on the eye colour palette, and clearly communicates Boyce’s offerings. Its user-friendly structure helps both candidates and clients easily navigate around their particular areas.
We selected images and designed iconography that would resonate with their target audience. This less formal approach is attractive and complements their desirable industry areas, such as TV & Broadcasting and Creative Services.
The copy throughout the site was re-written in an SEO friendly manner. We stripped out all the waffle and used a consistent tone of voice that is knowledgeable, helpful and supportive.
