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Ticktockrobot

2D/3D Animation, Illustration, Creative
http://www.ticktockrobot.co.uk/

Come Play at The Animation Factory - Tick Tock Robot

Come Play at The Animation Factory  - Tick Tock Robot header image

The Challenge

At Tick Tock Robot we work with variety of clients from a breadth of industries that may have preconceived notions of what it takes to create an animation. Therefore, we wanted to layout the fundamental processes involved to create an understanding of this complex media. In turn this would also give us carte blanche to flex our creative muscle, a chance to feature not only our animation skills but our design prowess as well.

Landing on a studio favourite theme, retro video games, wasn’t a difficult task! We felt the ‘game’ levels would echo that of the stages involved in delivering an animated video, from conception to final sign off. However, we were also careful to not support the notion that animation is ‘just computers’; playing around with the theme of humans and computer working together in harmony (bods not only bots!)

Playing out over 5 stages, the video takes the viewer through the journey of animation creation against the backdrop of video game…The Animation Factory.

Fancy a game?....Watch the full video below:

Come Play at The Animation Factory  - Tick Tock Robot image 1Come Play at The Animation Factory  - Tick Tock Robot image 2Come Play at The Animation Factory  - Tick Tock Robot image 3Come Play at The Animation Factory  - Tick Tock Robot image 4

The Results

This nostalgic nod was not only lots of fun to work on for the team, but also hit the right note with our core audience, who reacted positively when we went live. We’re often approached by clients to portray at times irreverent, complex, corporate or even emotive themes. In this video we show that the process can we applied to any brief, no matter what the content.

Come Play at The Animation Factory  - Tick Tock Robot footer image

Find Out More

https://www.ticktockrobot.co.uk/work/the-animation-factory/