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Calligram Design & Content Ltd.

Marketing, Graphic Design, Content Creation

Calligram Rebrands & Refreshes Comms for Netric

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The Challenge

Netric needed to finesse and update its brand, with an updated design to reflect a company working at the forefront of technology across the Nordics.

Alongside this, developing an ongoing, long-term strategy for informing and updating clients and prospects was another goal, in a highly complex and uniquely fast moving space.

The Results

A subtle update was chosen, finessing the company's look, while also keeping it recognisable and consistent with the past. The redesign also included greater options and flexibility for the future.

In terms of content and information, Calligram developed a strategy in tune with the client’s modest but expert ethos and approach. Making the story about its wider community - its own clients, fellow tech platforms and other complementary players as well as itself.

The most powerful results proved to be strong engagement on its site and newsletter, which regularly bring measurable results for the business - whether that be interest and usage of new products, or even completely new business.

"We have been working with Calligram since 2016, it has been a pleasure and certainly very valuable for our business. I would happily recommend them." - Daniel Ahlbert, CEO, Netric.

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