Ben Walker Fitness
The Challenge
Ben Walker is a Brighton-based personal trainer and fitness guru. Ben is a measured and precise trainer with a persona to match. Ben wanted his new brand to reflect the spirit and energy of his clients and vision in a Cyber Punk inspired, high octane, urban aesthetic that doesn’t hold back or apologise for its outright commitment to movement, energy and fitness. We created 'Bee.Dub.Move'.
The Results
Taking influence from retro typographic styling and popular culture from bygone eras, we fused this with modern trends to develop a brand that has notes of 90’s pop-chic and 80’s futurism. We added a street-style aesthetic to drop that unmistakable neon cyber-punk vibe.
A few words from Ben: "I couldn’t be happier with the branding work that PLUK Studio did for me. Chris and the team did a great job of transforming my values and aspirations into a tangible and outstanding brand presence. It perfectly reflects the different aspects of my personality, client aspiration and vision that I was after!"
Find Out More
https://www.pluk.studio/project/ben-walker-personal-trainer/
