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Search Engine Marketing: West Sussex Recover and Rise SME Digital Accelerator - Free Webinar Series

Date:
Thu 14 Oct 2021
Time:
12:00 - 13:30
Location:
Online Event
Price:
Free

About the event

Search Engine Marketing: West Sussex Recover and Rise SME Digital Accelerator - Free Webinar Series image

In this session we’ll be focusing on the latest SEO (Search Engine Marketing) and PPC (Pay Per Click) fundamentals that have the ability to greatly impact your search engine rankings. Focusing 'on-site', we'll address the signals that Google expects to find within your content and talk through the latest tools and tips to get your business found on search engines.

WHO IS THIS TRAINING FOR?

Anyone working within small to medium sized businesses in West Sussex who are looking to improve their digital skills, to better compete in the digital environment. Whether new to digital marketing, looking to improve your knowledge or become better equipped when communicating with agencies, we'll be able to help focus in on the most important areas you need to keep an eye on for your business.

I attended one of Creative Bloom's Local SEO courses and was thoroughly impressed by their expertise in digital marketing. The value of the course was exceptional and Ollie's delivery hammered home the importance of maintaining my SEO!

- Elijah Peart


COURSE TAKEAWAYS:

  • An on-page SEO guide and how to start the path towards increasing organic traffic.
  • Understanding the value of Adwords Search Marketing and it's potential power for your business.
  • An introduction to free and paid SEO tools available to your website.
  • An overall clearer understanding of SEO and how your on-page content should be structured in help give your website the best chance to rank highly in Google.

COURSE CONTENT:

  • - Introduction to On-Page SEO
  • - Site Structure and On-Page Signals
  • - Content
  • - Backlinks
  • - The SEO and PPC Tools you should be using
  • - What is Google Adwords and why it's powerful

Recently attended an SEO workshop which gave an excellent overview of the subject. Well presented and very informative, Stuart and Ollie clearly know their stuff. I left with lots of 'takeaways' on how to improve SEO in the business!

- Nicola, Victoria Green


The West Sussex SME Digital Accelerator programme is being delivered through the partnership of West Sussex County Council and the West Sussex district and borough councils.

The business must be located within West Sussex to be eligible for these webinars.

This Autumn & Winter 2021, West Sussex County Council launches a FREE online Webinar series designed to maximise the impact and accessibility of digital technologies for West Sussex Small and Medium-sized Enterprises (SMEs).

The SME Digital Accelerator programme is a 4 part series consisting of over 25 online workshops.

Series 1: Getting Online
Series 2: Customers & Marketing
Series 3: Systems & Productivity
Series 4: Growth Expansion & New Products.

These webinar sessions have been put together by local digital experts Freedomworks, always possible, & Creative Bloom in partnership with the County Council & boroughs to help small and medium businesses utilise digital tools and gain expert knowledge and advice in how best to grow their online presence and attract and retain new customers.

These webinars will be run online and will take place at 12pm on Tuesdays & Thursdays starting on 9th September.

The SME Digital Accelerator programme is a 4 part series consisting of over 25 online workshops - to see other workshops available take a look at our Eventbrite page.

About the hosts

Everything we do is based on evidence - Bloom is a digital agency created by a data specialist and an ecologist, who have always ensured that the power of fact is at the centre of everything. We don't just want to assume things about customers, we want to know who they are.