Senior Marketing Executive - ThriveMap

Brighton or London

Closing date: 17/05/2019

ThriveMap provides companies with data and insights to make better, fairer and more consistent hiring decisions. Unlike traditional market players, we create “virtual shift” assessments that model a typical day in the life of a role or company. This has led to a platform built with candidate experience at the heart of our design. We’re only a few years old but well funded and already deal with some great customers such as Safelite, Dolby, Cote Restaurants, Belron and more.

Job Description:

Senior Marketing Executive: As the Senior Marketing Executive at ThriveMap, you’ll plan, implement and lead our B2B marketing strategy using digital, social, and offline marketing channels. This is a role for someone excited by the challenge, variety and experience of a digital startup environment.

 

A hands-on opportunity to lead the marketing effort for ThriveMap. You’ll have responsibility for all our marketing activity including content generation, brand building, events and lead generation.

You'll be based from either our London or Brighton offices (you choose!), you’ll lead our marketing efforts and contribute to our small but growing team.

 
Skills Range:

A content-led role, you will be responsible for the following...

 

** Strategy and Brand **

  • Plan, implement and manage a marketing strategy based on our sales objectives
  • Set messaging guidelines and oversee consistency
  • Maintain our database of prospects and contacts
  • Generate and communicate analytics to stakeholders

** Online **

  • Plan and implement content driven campaigns to generate inbound leads via free and paid channels
  • Plan, research and create new content for multiple marketing channels (website, email, social, blog, collateral, paid)
  • Manage social media accounts to create and increase engagement
  • Use analytics to maximise website conversion and nurture leads

** Offline **

  • Organise and manage company stands at events and exhibitions
  • Organise and manage small bespoke invitation speaking events
 
Person Specification:

This role is a great opportunity to build a marketing team from scratch, so here's what we're looking for...

 

** Must have experience **

  • 2+ years hands-on b2b marketing
  • Creating and implementing a marketing strategy
  • Blogging and copywriting
  • Growing organic traffic

** Useful experience **

  • Managing websites on WordPress or similar CMS
  • Managing and reporting in Google Analytics
  • Creating and using spreadsheets and formulas
  • Managing email marketing campaigns
  • Using marketing automation tools
  • Organising and attending company stands at exhibitions

In this role, you'll be contributing to the high-level business and marketing strategy whilst at the same time performing the "hands-on" tasks that the marketing role requires. Initially at least, there are no staff reporting into the role.

 
Key Area: Marketing/PR 13-1161.00Marketing/PR
Salary: £30,000 - £35,000 DOE
Attendance: Full-Time
 
 

No agencies please

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