E-Commerce Executive - Neilson Active Holidays

Brighton and Hove

Closing date: 04/10/2018

Neilson Active Holidays are an independent holiday company that has been providing award-winning activity holidays for over 40 years. Our holidays are only possible thanks to our amazing team of experts armed with the knowledge, skills and the outstanding personalities to deliver them in style.

Job Description:

Department: Marketing

Travel Factors: Occasional travel to agencies in London

Reports to: Senior E-commerce Executive

Direct Reports: N/A

Interfaces with: Head of Digital, Web, Marketing, Brand & CRM teams, Commercial team, Sales Centre, Marketing agencies.

The Role

The E-commerce Executive supports the Senior Ecommerce Executive in delivering the commercial performance and customer experience of the Neilson website across all devices through a range of in-house and third-party software solutions.

Key Responsibilities and Tasks

  • Merchandising the Neilson product and tactical offers to achieve the best possible sales result.
  • Working closely with the trading teams to ensure prioritisation of the product is correct and quickly reacting to fluctuating trading conditions.
  • Analysis of visitor behaviour to inform campaign performance and multi-variant tests aimed at improving conversion rates.
  • Working closely with the digital marketing, CRM and web teams to ensure all landing pages are kept fresh and relevant to maximize the conversion of our digital marketing channels.
  • Implementing on-site customer segmentation and behavioural targeting with guidance from the Senior Ecommerce Executive
  • Supporting the Senior Ecommerce Executive to deliver the SEO strategy and implementing SEO best practice. Liaising with the digital agency to deliver technical amends, monitor and improve the natural positions and build a strong link profile.
  • Working closely with the Web team to coordinate developments including briefing, monitoring, testing and deployment.
Skills Range:


  • Some experience with Google Analytics
  • Experience in using a CMS
  • Awareness of customer buying patterns preferably in the travel & tourism sector
  • Awareness of online marketing channels
  • Good working knowledge of Excel


  • Awareness of SEO best practice
  • Knowledge in using Google Tag Manager


Person Specification:
  • Well organized and highly motivated with a transparent approach to handling multiple projects
  • A proven ability to work quickly and efficiently with accuracy and attention to detail
  • Strong communicator and team player with good interpersonal skills
  • Technical awareness and ability to quickly pick up new programmes and technologies
  • Strong numerical and analytical skills
  • Able to work to clear targets and deadlines
  • Creative marketer willing to contribute ideas
  • Ability to work in a fast-paced, results-driven commercial environment
  • Experience in a relevant e-commerce role preferably in the travel & tourism sector
  • Ability to display drive, ambition and ownership of workload
Key Area: Marketing/PR 13-1161.00Marketing/PR
Attendance: Full-Time
Additional Information:

We endeavour to get back to everyone who applies, however due to the volume of applications. If you do not hear anything within 14 days of applying, then please feel free to contact recruitment@neilson.com

We are hoping to find our perfect match as soon as possible, therefore applications will close as soon as the ideal candidate has been found.


No agencies please

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