Communications and Engagement Officer
- Action Medical Research
- Horsham, with some remote working possible.
- Editorial / Content, Marketing / PR
- Contract Type
At Action Medical Research, we’re on a mission to save and change children’s lives through medical research, developing treatments, vaccinations and cures. A UK-wide charity, we’ve been funding medical breakthroughs for over 65 years, helping to beat polio, fight meningitis, prevent stillbirths and develop ultrasound scanning in pregnancy. Our work is now needed more than ever, including in the battle against COVID-19.
We are looking for an effective communications specialist with experience in medical research communications, content strategy and delivery across a range of digital platforms for different fundraising audiences. You will be comfortable working with the scientific content of medical research and be able to demonstrate an ability to translate complex material into engaging and accessible media across a range of channels. With experience in social media you will help us increase reach and engagement across our range of social platforms and be comfortable creating and monitoring social content. You will also have experience of writing compelling news and feature stories about our research and be experienced at selling in ideas to the media, as well as being able to support fundraising PR.
You will be part of a small dynamic team responsible for web, social media, PR and design.
How to apply:
Applications should be by CV with a supporting statement showing how you meet the skills and experience in the person specification. These should be sent to HR firstname.lastname@example.org by 25 November 2020, but you are encouraged to apply as soon as possible as applications will be reviewed on an ongoing basis and we will close the role before the closing date should a suitable applicant be found. If you have not heard from us by Friday 27 November then unfortunately you have not been shortlisted.
First interviews will be held the 2, 3 and 4 December and second interviews the week of 14 December.
This is an office-based role with some remote working a possibility.
Benefits include 22 days annual leave plus additional closure days between Christmas and New Year and a Group Flexible Retirement Plan.
- Develop digital content plans for warm audiences to reflect relevant subject areas for the charity as well as support fundraising appeals.
- Develop engaging communication packages of research which can be used by fundraising staff to communicate with their varied audiences.
- Produce multimedia content, including video stories, infographics, blog posts, web stories and other content to support charity activity.
- Grow our social channels (Facebook, Instagram, Twitter as well as LinkedIn and YouTube channels).
- Create, schedule and monitor social content on a daily basis, with flexibility to respond to news events and appeals at short notice.
- Provide timely responses and engage with supporter queries on social media (including managing any sensitive or controversial issues), coordinating with fundraising colleagues on messaging and follow up needs.
- Develop an online influencer strategy to bring on board ambassadors and influencers who can help spread the charity messaging.
- Write compelling news and feature stories about the charity’s medical research and to publicise these stories in the media.
- Be the charity’s focal point for media activity on medical research and to nurture productive relationships with journalists and researchers.
- To source, develop and manage relationships with families and write up their stories to provide copy for fundraising appeals, publications, social media and so on.
- To write copy for the charity’s website, magazine, Research Review and other communications materials.
What you will need (person specification):
- Experience of creating clear and engaging digital communications and assets across a range of digital platforms for a range of fundraising audiences.
- Experience of using monitoring and evaluation tools to help understand how digital and social activity is performing.
- Interest in medicine and child health issues, with the ability to understand scientific terminology and research outcomes.
- Experience of working with academics and researchers.
- Science degree and/or significant experience in communications within a medical environment.
- Experience of using a CMS to develop and update web content (including images and video).
- Ability to prioritise competing tasks, manage a busy work load, work quickly and deliver to deadline.
- Good team player and communicator, with proven experience of building working relationships with a wide range of people.
- Good knowledge of UK national and regional print, broadcast and online media, especially the healthcare/science correspondents and specialist medical press.
- Proven experience of developing and delivering national media stories and working with print and broadcast journalists as well as consumer publications/ online channels and specialist medical press.
- Sensitivity and tact when dealing with families affected by medical conditions.