After considerable new business growth in the last financial year this is an exciting time to be joining Pure360. We are looking for an awesome data driven, personable and creative Marketing Manager to join our fast paced and dynamic marketing team.
We are Pure360.
Our journey started in 2001. Born in a garage, somewhere in Brighton, we’ve evolved to be the UK’s leading Ai Marketing Platform and super proud to be rated #1 in Email Marketing by Gartner Digital Markets!
Our mission is to enable marketers to be the best they can be. We do that with our cutting edge technology and remarkable people. And we do it for 1000’s of brands including innocent. The Range, FT.com, Kuoni, Shoezone, Whirlpool, Reach Publications and many more.
We’re always looking for awesome people to join our growing family. Our people play a huge part in defining the strategies and best practices within the entire email marketing industry. Today you could be part of that journey too.
In a post COVID world we accept the workplace has changed significantly, which is why we’re also happy to work with our teams remotely whilst still ensuring we keep our values and culture at the heart of everything we do.
Check out the video to find out why we are a break from the norm
Purpose of the role:-
Working with the Head of Marketing, you will play an important role in helping driving business growth through demand generation – an exciting opportunity!
You will be responsible for driving the best fit leads through to SQL’s. Therefore a background in B2B SaaS is essential.
You will work cross functionally with the sales teams, ensuring that they work on only the best fit leads. You will use all channels to identify the best companies, and then engage with the right personas driving need. You will help develop a scalable and efficient demand generation strategy, build internal processes and develop tracking methodology to show impact. It is essential that you have love for numbers and an inquisitive mind to help drive the best results.
Work closely with the sales team to ensure the essential metrics are defined and trackable
Using data insights, analysis and understanding to drive prospects through buyer lifecycle from awareness, research and consideration through to purchase and beyond.
Plan, create and execute detailed SEO strategy
Write effective SEO content for the website, adwords and referring sites
Using data insights and working with CRM plan, create and optimise campaigns to drive engagement through the funnel
Using our marketing platforms create, manage and optimise the performance of landing pages and content across all web
Continuously analyse and report on all measurements, analysing ROI and key metrics
Key attributes you will have:-
Preferably B2B SEO and PPC experience.
Demonstrate experience in using data to drive thinking
Be proficient in Google Analytics
Have excellent communication skills and ability to engage at all levels
Be an analytical, innovative and creative thinker
Be ambitious and have a real drive to succeed
Be able to keep up with our fast paced momentum!
Salary band £30,000 to £35,000pa
22 days holiday, plus public holidays and a day off on your birthday, contributory pension scheme, free health cash plan, discounted gym membership
As a Pure360 employee we expect you to feel as passionately about our values as we do. Living by these we ensure we create a successful and happy environment for you, your peers and the business. Our Values are: We are Real. We are Inspired. We love our Customers. We strive for Improvement. We get stuff Done. We are One.