Paid Media Executive

Welcome to addmustard

addmustard is a full-service digital agency joining up brand, technology and marketing for our clients. We work with entrepreneurial businesses to drive awareness and growth, efficiently.  For the most part, we don’t just work with our clients on one-off projects, campaigns or channels, but we bury ourselves into their businesses and work alongside them to solve fundamental commercial and digital challenges.  

Our amazingly talented team is made up of those people who do more, think more, and act more (and quite often, celebrate more…) and we are fascinated by the kind of people who get a kick out of delivering something great. 

Essentially, we want to attract great people and keep them, attract great clients and keep them, and have a lot of fun along the way.  

Simple, right? That’s where you come in. 

About the team 

The addmustard team is built from individuals who love a challenge, aren’t afraid to get their hands (and feet) dirty, and are genuine people wanting to learn, succeed and be part of something amazing. We nurture our talent, invest in their future, and support and care for every single person both professionally, and more important, personally - which is what creates a successful working environment for both our team and our clients. 

We are an open, supportive group who want to achieve great things together. We’re there for each other, whether it’s been a challenging day in the office or we’re celebrating one of life’s wonderful milestones together. A bold claim, but our Glassdoor reviews back it up. We’re a small team, with strong bonds.

Who we’re looking for 

A tight-knit collaboration of minds and people is an essential part of our success. We want people who don’t just sit in their lane but think of the bigger picture and help others to meet their overall goal.  

We love people who get right to the nub of a problem and ask the questions that others are avoiding, as well as offering the solutions that have yet to be thought of. We’ve built (and are very proud of) our completely flat and integrated organisational structure – we don’t care where the good ideas come from, as long as they can be turned into something amazing and tangible. No idea is a bad idea.

So, if any of the following sound like you, it’s probably time we organised a drink and a chat. 

  • You genuinely care about delivering results.

  • You’re hands on and not afraid to get stuck in.

  • You’re a passionate problem solver and dynamic.

  • You’re looking for a working environment where the whole team loves coming to work, supports each other and feels relaxed.

  • The idea of socialising with colleagues doesn’t fill you with dread.

The role 

Reporting into a Paid Media Manager, we’re looking for a Paid Media Executive to support the reporting, analysis and eventual management of our PPC, Shopping, Paid Social and Display campaigns. You will be trained on, and work directly with, platforms such as Google, Bing, Facebook, Instagram, Criteo, GDN, Youtube and more, executing and inputting into paid search strategies to deliver our clients’ objectives. Each day will be extremely varied combining data analysis, campaigns builds, and creative thinking for ads, messaging, targeting and more.   

You’ll be working with fantastic and varied brands, and your skills will be nurtured and developed by industry experts within the team. This is a fantastic opportunity for an enthusiastic, confident and analytical individual with a keen interest in digital marketing and data to pursue a career in an exciting and fast-paced environment. 

This is a junior role and we are looking for a candidate who has the aptitude and desire to become an expert in this field with the hands-on support and training of our experienced team. 

Key responsibilities 

  • Support the paid media team on reporting, analysis and optimisation across PPC, Shopping, Display and Paid Social campaigns for multiple clients and across global markets.

  • Daily optimisation of campaigns including budget and bid optimisations, targeting, keyword research and ad testing. Joining client trading meetings if needed. 

  • Build new campaigns and ads and implement performance tracking.

  • Understand our clients’ business targets and optimise campaigns to achieve these KPIs.

  • Provide recommendations for new and existing landing pages, working alongside our CRO and creative teams.   

  • Provide recommendations and testing insights for new creative and messaging, working alongside our creative and content teams. 

  • Input into the delivery of daily and weekly reporting, sourcing data directly from platforms and Google Analytics, building bespoke reports in Excel and Google Data Studio, and providing relevant analysis and insights to our clients.

Essential skills   

  • Excellent attention to detail and confident working in excel

  • Analytical, numerate, and very organised 

  • Strong language skills and creative flair for ad copywriting 

  • Confident, personable communicator 

  • Hardworking, flexible attitude 

  • Ability to learn new skills quickly and desire to learn 

Desirable skills

  • Experience using Google Analytics 

  • Previous experience or understanding of PPC and Paid Social platforms


In return for your experience, creativity and incredible mind, we’ll make sure you work with and are trained by experts at the forefront of digital marketing. Our senior management is open, honest and transparent which means we regularly share financial, team, and client performance with the whole agency. You can choose the hours you work and where you work from, as long as it fits with our team and clients’ requirements, and you’ll enjoy a £1,000 annual training budget, free gym membership, ride-to-work scheme and many, many social events.  

We also offer unlimited holiday. Yes, it really is unlimited. And no, that wasn’t a typo.

Our full benefits include:

  • Unlimited holiday.

  • Flexi time: flexible working hours and work from home, unless you are required for an important meeting at addmustard’s central Brighton office.

  • Inclusion into our 10% annual bonus scheme (after one year with the company).

  • £500 personal training budget, allocated every 6 months.

  • Pension scheme, gym membership and ride to work scheme.

  • Be part of an amazing, sociable and supportive team with far too frequent nights out/socials/Friday pizza and beers and of course our annual Christmas parties abroad!

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