Paid Social/Digital Marketing Specialist - Interiors

We're looking for an enthusiastic and creative-thinking Paid Social/Digital Marketing Specialist to join our growing team! 

This role requires an in-depth understanding of how our clients can best use social media to drive their individual KPIs - whether it be brand awareness, lead generation or online sales.

The successful candidate will be responsible for formulating and implementing digital strategies across Meta, Pinterest and other social platforms. Knowledge of other online paid media such as Google Adwords is beneficial.

We all share a passion for what we do, we all love interiors (some of us didn’t know much about it before we started but you soon learn to love it…). We want someone to join us who can complement our existing social team (they’re a lovely bunch) to work on paid social strategy and implementation.

What’s the job?

We have over 20 social media interiors clients split over the department that we manage the ongoing, creative content and advertising for on lots of different platforms - Instagram, Pinterest, TikTok, Facebook, LinkedIn, Google… and we’re looking for a data-driven, analytical and creative person to join our team.

As Paid Social/Digital Marketing Specialist you’ll be responsible for ensuring our clients’ advertising campaigns are ticking all the right boxes and delivering results on an ongoing basis. 

You will be managing budgets for each of your clients, assisting the team in writing engaging ad copy and selecting the best client imagery/creatives, and overall, becoming an extension of each brand. You’ll be working independently but also as part of a group, we don’t leave anyone struggling on their own and we have a lot of brainstorms and group chats. You’ll also be reporting and providing analytics on a monthly basis and working alongside the PR and Social Media directors and managers.

It’ll be important to understand each client and their objectives, you’ll need to adapt for each account - one minute you could be preparing adverts for a children’s brand and another an architectural or interior design practice - it’s vast and varied but that’s what makes it exciting, and why we love it!

What do we need from you?

  • A minimum of three years’ experience working in a digital marketing/paid social role

  • Excellent in-depth understanding of setting up and managing advertising campaigns across Meta platforms and Pinterest along with knowledge of advertising on other social channels such as LinkedIn/TikTok/Twitter. Google AdWords knowledge is also advantageous.

  • Able to run the day-to-day management and set-up of paid social media campaigns for multiple interiors clients across a number of platforms.

  • Experience working with both B2B and B2C brands. 

  • Experience in developing online strategies meeting KPIs and goals to increase a digital audience, engagement and to acquire new leads/sales.

  • Able to monitor ongoing campaigns to ensure clients have a good ROI.

  • Highly organised with the ability to manage a number of clients and campaigns at once.

  • Excellent verbal and written communication skills.

  • Strong attention to detail.

  • Ability to work well within a team but also alone.

  • Confident liaising directly with clients.

  • Confident working in a fast-paced environment.

  • Reporting and providing analytics for clients on a monthly basis. 

  • Providing insights and ongoing analytics into campaigns - auditing clients' social media channels and making recommendations.

  • Spotting opportunities for clients and approaching them with ideas. 

  • Good knowledge of newer platforms such as TikTok.

This role is perfect for you if…

  • You’re passionate about social/paid media and are a creative thinker

  • You get excited about new platforms and outlets in the industry

  • You like sharing your ideas

  • You like a fun, engaging and creative environment

  • You're into snacks… we really do like lots of snacks…

  • You like plants (we have a bit of an obsession, step into our office and you’ll see what we mean)

Overall, we want someone to join our bubbly family office life and really integrate into the team!

Why work in The White Room?

  • We have a beautiful office located in the centre of Tunbridge Wells

  • You’ll get your very own cosy work space (with plants and a lamp as standard…)

  • It's a friendly, collaborative atmosphere and an all-round lovely place to work!

  • There's a chill-out room and nice sociable kitchen

  • We work comfortable hours (not many late nights)

  • You get 3 duvet days per year (for those days where you need some extra rest) and 20 holiday days plus Bank Holidays

  • We have social drinks on the first Thursday of the month

  • We finish early on Fridays

  • We have Christmas parties that never fail to deliver! And summer socials & events throughout the year

  • There's a monthly employee reward (for recognised achievement and ideas) and a mentor programme to support career progression

  • And finally... an on-site car park (which is very handy!)

Keen to progress?

We are big supporters of those who want to progress. There is no glass ceiling at In The White Room… if you’re doing a good job and you show initiative and the drive to want to progress, there will always be room. There’s no set timelines for promotions or progression… show us what you can do and what you have to offer and we’ll listen!

If this all sounds like a bit of you, then ping us your CV and tell us why you think you’d be perfect for the job! (before doing so, please take into consideration that this is an office-based role).

If this doesn't sound quite right for you, we also have other roles available on our website

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