Ecommerce – Marketing & Content

Born out of our love of travel, Paper High began as a round-the-world trip. An unexpected change in destination, an extended stay in Kathmandu, and a chance meeting with a paper maker sowed the seed of an exciting business idea. Since 2002, we have been selling Fair Trade products and unusual eco-friendly, ethical gifts, all of which are handmade in India, Sri Lanka and Nepal.   

 We have an exciting opportunity for a marketing graduate with some work experience or someone who has more extensive work experience within marketing in an ecommerce background to join our small but mighty ecommerce team. As a small company, we are perfect for someone who wants to build their skill set across the full breadth of marketing within an ecommerce business.  

The ecommerce role for Marketing and Content is involved in the day-to-day management, maintenance and performance of all the Paper High online channels and the recommendation and execution of marketing activities.  

Key responsibilities: 

• The recommendation, management and maintenance of a rolling Paper High marketing calendar.  

• Social media management, advertising and reporting, including any social channel store maintenance and responding to any social media message or queries.  

• Weekly newsletters.

• Ensuring newsletters meet the required brief of design and content.  

• Newsletter creation and distribution.  

• Management of the newsletter subscription database(s).  

• Assist with the day-to-day contact of any third-party agencies used by Paper High to execute relevant marketing, digital marketing and affiliate activities.

• Management of reworked stock and listings.  

• Ensure any tasks/campaigns are briefed thoroughly and executed on time and appropriately and reporting of any campaigns is complete and present in a timely manner.  

• Participate with external PPC & Paid Media work to ensure all marketing events are taken into account and to gain a working knowledge of paid media.  

• Regularly communicate with the agency managing our Affiliate Marketing to ensure they’re up-to-date on all marketing and eCom activities as necessary.   

• Ensure all website content is optimised for SEO and analytical requirements.   

• Ensure all content is correct and consistent across channels.  

• The research, recommendation, fulfilment and execution of press/media opportunities.  

• Blog management and content creation.  

• Planning and assisting with photography & shoots as required.   

• Competitor and market research as required.  

• Recommendation and creation of coupon/promotion options as required.  

• Appropriate website testing as required. 

•  Working on all Paper High websites as required. 

• Involvement in the monthly ecommerce meeting, reporting appropriate figures and setting monthly and quarterly goals.   

Applicant requirements  

The ideal candidate will have a degree in marketing and have some experience working on marketing within an ecommerce background. A sound comprehension of English spelling and grammar, and a creative background with acute attention to detail. IT skills are a must (knowing your way around a computer) as all our work is online.   

Familiarity with the following software used for the role would also be preferable: 

• Woocommerce 

• Klaviyo (for email) 

• Photoshop (for email/social) 

• Canva (for email/social) 

• Later (for social media scheduling) 

• Google Analytics (for reporting) 

The nitty gritty  

Starting date: ASAP 

Initially you are expected to be in the office five days a week (8.30am – 5pm weekdays) for your induction and training. Once both parties are happy, you will have the option to work from home one day a week, if you would like to and have the facilities. Once your probation period is finished (3 months), you will have the option to work from home two days a week.   

  We are a great company to work for and offer the following:  

• Casual dress  

• Quarterly bonus scheme  

• An extra 5 days' holiday after 3 years 

• Company pension  

• Employee discount   

• Sick pay  

• Employee assistance programme  

• Dog friendly office (with three regular dogs!)    

We also hold monthly socials and support an informal office environment.   

Job type: Full time, permanent   

Salary :  £26,000 – £29,000 depending on experience