PR & Marketing Manager - King & Mcgaw

Newhaven

Closing date: 30/06/2019

We started out more than 35 years ago as a small screenprinter in a Brighton basement and have grown to be a leading publisher, producer and retailer of quality art prints.

 

Job Description:

King & McGaw is the UK’s leading supplier of art prints and frames.  We take real pride in our craft; everything we produce is handmade right here in the UK. Our partnerships with leading artists and museums means we can offer the very best art prints and frames, to customers in the UK and beyond.

Our recent rebrand gives us the exciting opportunity to create a new role within our Retail Marketing team to lead the strategy and execution of King & McGaw’s traditional Brand, PR & Marketing plan.

Key responsibilities:

  • Leading, owning and executing King & McGaw's brand and product PR and marketing plan
  • Supporting and promoting new product / artist releases
  • Running a successful press office
  • Monthly proactive PR & blogger relations (product and Brand initiatives)
  • Leading, owning and executing any media or PR events
  • Leading, owning and executing any print media events, initiatives, reader events or marketing collaborations
  • Selling back of results internally, demonstrating department success
  • Regular monitoring of coverage / content / events of competitors
  • Collaborating with Digital Content Manager to ensure a holistic and forward thinking Product Marketing Plan
  • Work with Digital Content Manager on Instagram collaborations to ensure any promotion is maximised for our brand and products
  • Collaborating with rest of the marketing team to forecast ambitious but realistic KPIs around referral and direct revenue growth
  • Collaborating with the marketing team to forecast ambitious but realistic KPIs around print coverage to drive referral and direct revenue growth
 
Skills Range:

Experience required:

  • Minimum 5 years working within a premium retail, ecommerce or interiors environment
  • Hands on experience of organising and promoting PR events
  • Experience of working within a digital or traditional marketing team, supporting a wider retail, ecommerce or business objective (either agency side or in-house)
  • Contacts within the interiors press (national weekly supplements and monthly glossies)
  • Although we would be interested in any relevant degree level qualifications you may have for this role, we are big believers in work experience being just as important

 

Personal qualities:

  • Ability to work under pressure and to tight deadlines
  • A high level of attention to detail
  • Ability to work well and thrive within a team environment
  • ‘Can do’, positive, problem solving attitude
  • A love of art!
 
Person Specification:

This role would suit someone who has been working in tradtional or digital brand PR or marketing for a while, who wants to see how their skill set and output, could fit into a bigger picture.

Previous relevant experience is essential.

We're looking for someone looking to develop their strategic brand skillset, but still keeping close to the exciting day-to-day of running a busy press office promoting beautiful, meaningful things to the mainstream media.

This is a new position within a growing team and we're looking for self motivated people with energy, a real love for their discipline and what it can achieve.

We're creative strategists, passionate about our business - come and join us! 

 
Key Area: Marketing/PR Marketing/PR
Salary: Up to £30,000
Attendance: Full-Time
 
 

No agencies please

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